Do you want to highlight your company and get your message across effectively? Whether at a trade fair, on your website or during a presentation, an image video is the ideal tool for your external communication.
Why is a corporate video worthwhile?
A corporate video puts your company in the spotlight it deserves. It can be used in a variety of ways across various communication channels and emphasises your USP vividly and effectively. It also increases the time spent on a website and provides the necessary wow effect.
Not all corporate videos are the same
Corporate videos offer a great deal of creative freedom. We will find the right style for your project.
Shape your brand image
Corporate videos are more than just a presentation of your company - they are an opportunity to tell a story that defines and differentiates your brand.
Customised solutions for start-ups and established companies from a wide range of industries.
Complex becomes understandable
We value the consistent and creative implementation expertise, targeted and focussed on the essentials. Thanks to its flexible way of thinking, Cleverclip is able to present our highly complex content in a simple and understandable way.
The video, professionally narrated and produced by Cleverclip, explains our complex software in just 90 seconds. The collaboration was pleasant, uncomplicated and always comprehensible thanks to a convincing process.
I particularly liked the uncomplicated cooperation
Thanks to an explanatory video by Cleverclip, we were able to explain an internal project in a friendly and simple way. I particularly liked the uncomplicated cooperation and the committed young team. Changes and criticism were professionally accepted and quickly implemented until we were completely satisfied with the solution.
A big thank you!
Cleverclip reduces the complex interrelationships to the essentials through the visualisations, so that the viewer quickly understands what it is all about. As expected, the collaboration with Cleverclip was pragmatic and uncomplicated. A big thank you to the whole Cleverclip team!
It's so easy to turn an idea into a storyboard
How do you explain a vision and a mission? Cleverclip skilfully transformed what we had as an idea into a simple storyboard. Thanks to efficient project management and comprehensible illustrations and animations, the scribble video was ready within a very short time: the Biomed vision and mission explained with pinpoint accuracy!
Keep up the good work!
Cleverclip has managed to explain our complex business model in an easy-to-understand and original way. Our expectations regarding project organisation, handling and implementation were simply exceeded! Keep up the good work!
Great experience with excellent results!
Cleverclip works professionally, efficiently and goal-orientated. Our wishes were taken seriously and yet the explainer video specialists never lost sight of the big picture. A wonderful experience that led to a very nice, exciting result.
Uncomplicated and professional way of working
I appreciate the uncomplicated and professional way in which the Cleverclip artists work. The results are impressive and the collaboration gets better with every job.
The collaboration was uncomplicated, fast and inspiring. With its many years of experience, Cleverclip forces you to break away from (overly) complicated language and adopt a new perspective - it's worth it!
The collaboration is uncomplicated, professional and refreshingly relaxed
We were looking for inspiring, entertaining educational and explanatory videos - in Cleverclip we have found a provider that can develop such formats precisely for us. The collaboration so far has been uncomplicated, professional and at the same time refreshingly relaxed. Many thanks for the realisation in a really tight time frame - we look forward to further joint projects!
We immediately felt understood by the team
Working with Cleverclip is uncomplicated, creative and to the point. We immediately felt understood by the team and were not disappointed: the results completely convinced us and our target group.
High quality and appealing style
Cleverclip has produced several short explanatory videos for us that get to the heart of complex issues in an understandable and clear way. The high quality and appealing style of the clips impressed us just as much as the efficient way of working and the professional expertise of the team. We are very satisfied with the result and would like to thank them for their friendly cooperation.
Structured and professional
Cleverclip used crisp explanatory videos to present our core messages precisely and concisely. The team understood our requirements straight away and our ideas were well received and integrated. Cleverclip works in a structured and professional manner, and the collaboration was flawless and pleasant at all times. Keep up the good work!
Our award-winning team
We love to look at our clients' issues from a different perspective. Our mission: to rethink complex topics and convey messages clearly and with flair, no matter where, how or when.
Frequently asked questions about corporate videos
What is a corporate video?
With a corporate video, you show viewers your mission, your company values or even your company history. This creates trust, credibility and transparency.
Common uses for corporate videos include:
Introduction of new employees
Direct customer acquisition
Corporate videos offer you the following:
Company in the spotlight
More engagement on social media
Improved employer branding
How can I create a corporate video?
There is a rough division in the creation of corporate videos: internal or external. If you want to create a video yourself, we can recommend the following online tools:
With these tools, you can edit, animate, add sound and finalise your video without a design team. You don't need any special previous knowledge either - and the best way to learn is still by doing!
If you're looking for external support for your video, you can either hire freelancers or an agency. If you don't have that much budget available, then you should hire freelancers. Freelancers are not tied to a company, so they are very flexible. They also have a wide range of skills. Depending on the freelancer, you may need less or more for your video. When hiring a freelancer, you need to make sure that you have someone for every step - from the script to the sound design. Agencies take over the entire production of your corporate video - you just have to be available to answer questions so that the agency has all the necessary information. An agency is certainly not one of the cheapest options, but it delivers first-class quality and realises your message in the best possible way.
How long should an image video be?
Depending on the aim of the video, we recommend a length of approx. 90-120 seconds, whereby the optimum running time also depends on the stage in your sales funnel. In the "awareness" phase, a 1-minute video already fulfils its purpose. Which is also becoming increasingly popular: The "snack content" format. These are extremely short clips, especially for social media.
What makes a good image video?
A good corporate video is created before the actual production. First, think about an effective video strategy with a specific goal. Take the sales funnel into account so that you address customers at the ideal point in the decision-making process. The most important features for the corporate video itself are:
Call to action
When should I use a corporate video?
Corporate videos are related to your company, but that certainly doesn't make them static. Possible uses are:
Rebranding: Show your investors, customers and competitors your new identity in a clear and concise way.
Digitalisation: Don't take the step into the future without a clear statement.
Transformation: Use the corporate film to present your transformation to investors and employees.